Aldi

When OPG was invited to supply a new fleet branding solution for Aldi across several of their UK based sites, we were delighted as this built on over a decade of servicing their fleet branding requirements. Aldi enjoys immense buying power and so, day-to-day items cost less because they buy them in great volume. And because Aldi buys them from the same, hand-picked suppliers (whose products are sold under their own labels) they are able to negotiate substantial discounts – savings that they then pass on to their customers.

Both the grocery industry and consumer media continue to shower Aldi products with the highest praise and top awards.

Aldi. Spend a little Live a lot.

Naturally, we were satisfied our own value proposition underlined the Aldi philosophy of buying the best for less, so their customers can too.

We used the latest high precision HP Scitex digital printers with environmentally friendly HP Latex inks technology, plus 3M film & protective laminate to produce this durable, attractive example of successful advertising on the move. The wide colour gamut, increased tonal range and sharp rendering produced faithful, life-like images that will turn heads; time and time again.